Stream “distraction” Here
Official Music Video Here
Female K-pop powerhouse AleXa has released her latest single “distraction,” today. “distraction” is a bold and empowering track that delves into themes of self-worth and the complexities of love. With her signature fierce vocals and electrifying energy, AleXa delivers a message that resonates deeply; knowing your worth in love is essential, and a rebound is never the solution.
The song’s lyrics reflect a poignant narrative of refusing to settle for convenience in relationships. AleXa emphasizes that love is a mutual thing, and if the respect isn’t there from one party, then it’s time to pack it up and leave. The single encourages listeners to value themselves and not compromise on their self-respect or emotional well-being. “I wanted to create a song that speaks to anyone who has ever felt undervalued in a relationship,” says AleXa. “'distraction' is about recognizing your worth and not allowing yourself to be anyone's second choice. It's a reminder to everyone that love is a two-way street, and you deserve someone who respects and cherishes you.”
"distraction" is the latest in a series of English-language singles AleXa has released in recent months, including “i’m okay” and “sick.” Prior to these releases, AleXa made history as the first solo Korean artist to perform at iHeart Radio's Jingle Ball in December, while also offering fans an exclusive preview of "sick" on The Kelly Clarkson Show a month later. The new music she's been releasing has garnered widespread acclaim from outlets such as Billboard, Grammy, People Magazine, MTV, and more. With this new single, AleXa continues to showcase her versatility and commitment to delivering music that resonates with listeners on a personal level.
ABOUT ALEXA
The daughter of a Korean adoptee, AleXa, was born and raised in Tulsa, Oklahoma. A lifelong dancer, AleXa competed in Soompi’s “Rising Legends,” where nearly 1 million fan votes determined her the winner. Shortly after being signed to ZB Label, she beat out thousands of contestant hopefuls and was one of the 96 chosen to participate in Mnet’s “PRODUCE 48,” the most competitive audition show in Korea. AleXa exploded onto the scene with her multilingual debut, “Bomb," in October of 2019, breaking into the Top 10 of Billboard’s “World Digital Song Sales Chart” within its first week of release. In 2020, AleXa inked a deal with ICM Partners, home to an all-star roster of award-winning artists including Nicki Minaj and Khalid, to set a global debut in motion. AleXa is also set to appear in her first acting role on the second season of Netflix’s chart-topping horror anthology series “Goedam.”
Previously named by Elle as an artist who’s “breaking the mold of the typical K-pop star;” AleXa’s song “Wonderland” earned a resounding win on NBC’s American Song Contest in 2022, a remake of Europe's hugely popular Eurovision Song Contest. “Wonderland” ranked #38 on Billboard’s Pop Airplay Chart, propelling AleXa to the 6th most-played Korean artist on U.S. Radio, and the first female Korean act to present at the 2022 Billboard Music Awards.
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